Last updated: February 16, 2026

Love Amethyst Rose LLC, a subsidiary of You By Shantel LLC (“we”, “us”, or “our”), operates loveamethystrose.com. This policy explains how we collect, use, and protect your information when you visit our website or make a purchase.

Information We Collect

When you visit our site or make a purchase, we may collect your name, email address, shipping address, phone number, and payment information. We also automatically collect browsing data such as your IP address, browser type, pages visited, and referring URLs through cookies and our Meta pixel.

How We Use Your Information

We use your information to process and fulfill orders, communicate with you about your purchases, send marketing emails if you opt in, improve our website and product offerings, and deliver relevant advertising through platforms like Meta Ads.

Sharing Your Information

We do not sell your personal information. We share data only with service providers necessary to operate our business, including our payment processor, shipping carriers, email marketing platform (Klaviyo), and advertising platforms (Meta). These providers are only permitted to use your data to provide services to us.

Cookies and Tracking

We use cookies and the Meta pixel to understand how visitors use our site, to remember your preferences, and to deliver relevant advertising. You can control or disable cookies through your browser settings, though some site features may not function properly without them.

Data Retention

We retain your order and account information for as long as necessary to fulfill our business and legal obligations, including tax and accounting requirements. You may request deletion of your data at any time by contacting us.

Security

We take reasonable measures to protect your personal information, including the use of SSL encryption for all data transmitted through our website. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

Children’s Privacy

Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

Third-Party Links

Our website may contain links to other websites, including social media platforms and payment providers. We are not responsible for the privacy practices of these external sites and encourage you to review their privacy policies.

Your Rights

You may request access to, correction of, or deletion of your personal data at any time by emailing us at contact [at] loveamethystrose [dot] com. California residents have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what data we collect, the right to delete it, and the right to opt out of the sale of personal information. We do not sell personal information.

Email Marketing

If you subscribe to our email list, you can unsubscribe at any time using the unsubscribe link included in every email we send. Unsubscribing from marketing emails will not affect transactional emails related to your orders.

Changes to This Policy

We may update this privacy policy from time to time. Changes will be posted on this page with an updated revision date. Your continued use of our website after any changes constitutes your acceptance of the updated policy.

Contact Us

For questions about this privacy policy or to exercise your data rights, contact us at contact [at] loveamethystrose [dot] com.